Office of College Marketing

The Office of College Marketing (OCM) provides the tools to orchestrate, communicate and disseminate accurate, timely information to NVCC and the greater community. OCM promotes College programs and services through a multitude of marketing media.

For Official NVCC logos, please contact OCM.

About OCM

Marketing

OCM supports marketing campaigns aimed at the degree-seeking student as well as the non-credit student who takes personal fulfillment courses and professional training. Our college-wide campaign positions the College and provides specific campaigns for the fall, spring, and summer credit and non-credit semesters. In addition, OCM creates program-specific materials to promote the four unique degrees offered only at the College.

OCM oversees production of all:

  • publications
  • collateral marketing projects. 

Our goal is to position the College in the community as an affordable, convenient and high-quality institution of education and training with many choices for educational goal achievement.

OCM welcomes input from the faculty, staff and students in its efforts to continually promote the College and the achievements of our colleagues.

Advertising

Trying to contact students can be difficult if you don't know how. Before you consider paying for advertising, make sure that you've:

  • utilized our video display system
  • submitted your news item for Web and press promotion
  • approved your posters for the fifth floor walkway.

If your communications require a more sophisticated outside campaign, then its time to meet with our advertising representative to discuss the various media outlets through which you can advertise.

Direct Mail

If you are introducing a new program or event series to the college, direct mail can be a cost-effective way to reach your audience.

OCM can help you purchase address lists for our geographic region. Then, we can help tailor your message to attract your target audience back to you.

Fill out the form below to set up a planning meeting with our direct mail advisor and learn more about the different options and pricing packages that are available to you.

Graphic Design

OCM works with professional and academic departments around campus to help promote student growth and retention.

If you would like guidance developing a poster or brochure that advertises your program or services please contact us to schedule an appointment.

Photography

If you are hosting an event on campus and would like to have photos taken, OCM will either:

  • provide you with a camera
  • send professional staff to take photos.

You will be responsible for distributing and collecting photograph releases from your students/attendees. We suggest having students sign ahead of time if it is a class event. If you have a variable guest list, please ask attendees to sign when they check in at your event. The OCM is not permitted to release any photographs without proper authorization from participants.

Public Relations

 

Naugatuck Valley Community College Opens New Center for Health Sciences

Naugatuck Valley Community College Opens New Center for Health Sciences

NVCC President Daisy Cocco De Filippis, Ph.D., gleefully jingled the keys to the newly renovated Founder’s Hall where the new Center for Health Sciences will live. “It’s official,” she said with a smile to the standing-room-only crowd at this morning’s annual Leadership Breakfast. Finished ahead-of-schedule, the new building is a symbol of progress, and promise. The Certificate of Compliance/Temporary Certification of Occupancy gives NVCC full use of our new building in time for the start of the spring semester. 

Author: Coates, Beth
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Article rating: 2.7
Naugatuck Valley Community College Celebrates Poetry at November Confluencia

Naugatuck Valley Community College Celebrates Poetry at November Confluencia

On Wednesday, November 30, NVCC held the final Confluencia of 2016 at the Playbox Theatre on its Waterbury Campus. The evening began with a casual reception where students, staff, and faculty enjoyed refreshments and conversation amidst jazz standards played by NVCC’s own student ensemble.  Among the evening’s readers were César Sánchez Beras, a writer, poet, and educator born in Santo Domingo, Dominican Republic, who has published numerous poetry collections in Spanish; Julia Petitfrere, a fiction writer and Assistant Professor of English at NVCC; Mark Saba, author of poetry collection Painting a Disappearing Canvas, and poet Marianela Medrano


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Financial Services Industry Summit Focuses on Careers and Curriculum

Financial Services Industry Summit Focuses on Careers and Curriculum

In an effort to keep its curriculum current for its students and to help close the skill gap in the state, Naugatuck Valley Community College turned to the experts on November 29th at its Financial Services Summit. Focused on industry careers and trends in the financial services sector, the summit was hosted by Financial Services firm NewOak at its Danbury, Connecticut, office. The summit provided an opportunity for professionals in the financial services industry to discuss the skills, educational background, training, and experiences that are most sought after in prospective employees.


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Texas A&M University Recognizes NVCC Horticulture Team as Leader in Rose Trials for Sustainability

Texas A&M University Recognizes NVCC Horticulture Team as Leader in Rose Trials for Sustainability

Horticulture Program’s Michael Schwartz to Receive Superior Service Award

During the warm months, the rose gardens at Naugatuck Valley Community College are a thing of beauty to behold; they are serene spots on the College’s Waterbury campus where students and community members can stop to contemplate the wonder of nature. But the impact of these gardens goes well beyond aesthetic splendor.


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Article rating: 4.3
All-College Meeting Wraps Up Fall Semester, Offers Time to Reflect on 2016 Accomplishments

All-College Meeting Wraps Up Fall Semester, Offers Time to Reflect on 2016 Accomplishments

Naugatuck Valley Community College faculty and staff gathered for the end-of-semester All-College Meeting on December 7. The agenda included an update on the Founders Hall Capital Campaign, approval of applicants for January conferral, a report from the Curriculum and Educational Affairs Committee, and special recognition of members of the campus community for their service to the College and the State of Connecticut.

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Danbury Students Find a Home at NVCC’s New 190 Main Street Location

Danbury Students Find a Home at NVCC’s New 190 Main Street Location

Naugatuck Valley Community College’s new and expanded 190 Main Street Danbury campus has become a destination for more than 1,200 students who are enrolled there. The campus is preparing for spring 2017 classes with its first Danbury New Student Orientation on January 11, 2017 from 5-6 pm. Associate Dean of the Danbury campus, Antonio Santiago noted that “Students come to the new campus and they stay. They are embracing the new campus. It’s exciting to see them find a home at this campus.”

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NVCC Recognizes First Class in Advanced Manufacturing Technology from  Abbott Tech

NVCC Recognizes First Class in Advanced Manufacturing Technology from Abbott Tech

Eight students receive career-launching certificates

Eight Naugatuck Valley Community College adult students who completed their certificate requirements were recognized on December 14. The students are enrolled in a first-of-its-kind 22-month program in Advanced Manufacturing Technology held at Henry Abbott Technical High School in Danbury. The program equips them with skills to foster career growth in the manufacturing field. NVCC President Daisy Cocco De Filippis, Ph.D., Provost James Troup, faculty and staff from the College along with industry partners and Abbot Tech Principal Stacy Butkus were present to commemorate the achievement. The students embarked on the journey back in August of 2015 when NVCC launched a second cohort in its Advanced Manufacturing Technology Program at Abbott Tech.


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Presidential Awards Ceremony Recognizes Achievements of Advanced Manufacturing Technology Students in Graduating Class of 2017

Presidential Awards Ceremony Recognizes Achievements of Advanced Manufacturing Technology Students in Graduating Class of 2017

Thomaston Savings Bank Scholarship Awarded to High-Performing Student Along with Presidential Awards Presented to Other Top Performing Students

Fifty-two Naugatuck Valley Community College students who will graduate in January and May with certificates in Advanced Manufacturing were recognized Friday at the Fifth Annual Presidential Awards Ceremony. The event was held at NVCC’s Technology Hall on its Waterbury campus and sponsored by the Smaller Manufacturers Association of Connecticut (SMA). The students are enrolled in a two semester program in Advanced Manufacturing Technology. The program equips them with skills to foster career growth in the manufacturing field. NVCC President Daisy Cocco De Filippis, Ph.D., Provost James Troup, faculty and staff from the College along with industry partners and representatives from Thomaston Savings Bank were present to commemorate the achievement.


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NVCC’s Strong Curriculum in Engineering Technology Programs Leaves Favorable Impression on ABET Visiting Team

NVCC’s Strong Curriculum in Engineering Technology Programs Leaves Favorable Impression on ABET Visiting Team

The Accreditation Board for Engineering and Technology, Inc., (ABET, Inc.) is a non-governmental organization that accredits post-secondary education programs in applied science, computing, engineering, and engineering technology.  A federation of 35 professional and technical member societies representing these fields, ABET reviews curriculum for accredited programs every six years. NVCC President Daisy Cocco De Filippis, Ph.D., the faculty, and staff of STEM Division’s Engineering Technology Department hosted the ABET re-accreditation site visit team from October 9-11. 


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NVCC Hosts STEM and Advanced Manufacturing Technology and Expo

NVCC Hosts STEM and Advanced Manufacturing Technology and Expo

Nearly 400 middle and high school students and more than a dozen companies from the STEM and Advanced Manufacturing Technology sector participated in the Waterbury Regional Chamber’s STEM and Advanced Manufacturing and Technology Exposition held Friday, November 18 at Naugatuck Valley Community College.

 
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NVCC Hosts College Transfer Fairs on Waterbury and Danbury Campuses

NVCC Hosts College Transfer Fairs on Waterbury and Danbury Campuses

More than 40 colleges and universities from across Connecticut and beyond were represented in the Café West at NVCC’s Waterbury campus College Transfer Fair on October 19. Held every spring and fall semester, the event is organized by the College’s Center for Academic Planning & Student Success (CAPSS). At NVCC’s Danbury campus, students participated in a Transfer Fair on November 9. The new space allowed the College to invite a larger number of representatives than in past semesters and organizers reported a great turn out from colleges and universities in Connecticut and New York. 

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SGA Tree Trimming Ceremony Kicks Off Month of Philanthropic Holiday Celebrations at NVCC

SGA Tree Trimming Ceremony Kicks Off Month of Philanthropic Holiday Celebrations at NVCC

NVCC students unraveled lights, unpacked bulbs from boxes, and laid out strands of golden garland last week in the College’s Prism Lounge to trim a tree that will provide aesthetic cheer during this holiday season.


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Area High School Students Get Head Start on Higher Ed through NVCC’s College Career Pathways Program

Area High School Students Get Head Start on Higher Ed through NVCC’s College Career Pathways Program

For students at high schools like Bethel High or Waterbury’s W.F. Kaynor Technical, the first steps on the college path are taken before graduation. That’s thanks in part to an early college opportunity program supported by Naugatuck Valley Community College, and directed by the office of Academic Affairs and the Bridge to College Division. 

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A Community of Many Nations: NVCC Boasts Students from More Than 50 Countries

A Community of Many Nations: NVCC Boasts Students from More Than 50 Countries

ESL Program Coordinator, Karlene Ball, writes of the vibrancy of the ESL program which boasts a richly diverse and incredibly resilient student body.

From Afghanistan to Venezuela, from Brazil to Yemen, from Gambia to Uruguay—they’ve come to the NVCC campus. This fall we welcomed students from some 40 countries to NVCC’s English as a Second Language Program. With these newcomers, we now boast a diverse group of students from about 54 countries around the world.

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Veterans Honored at Ceremony Held in NVCC’s Leever Atrium

Veterans Honored at Ceremony Held in NVCC’s Leever Atrium

On November 9th, Naugatuck Valley Community College honored the country’s veterans and staff, faculty, and students who are current military members through a touching, interactive ceremony held in the College’s Leever Atrium. Sponsored by the Veterans Affairs Office and the Veterans Club the ceremony included speeches, singing, poetry, and a dedication of a wreath followed by a moment of silence. Koralin Dains, Secretary of the College’s Veterans Club, and a member of the Army National Guard who was deployed to Afghanistan in 2011 and 2012, greeted the dozens of community members present. Gerald Mullings, a Naugatuck Valley student, led attendees in an emotionally resonant rendition of the Star-Spangled Banner. President Daisy Cocco De Filippis, Ph.D. provided opening remarks and a reading of Emily Dickinson’s poem, “‘Hope is the Thing with Feathers.” To the College’s 250 student veterans, President De Filippis said, “We hope that in your studies here and in your engagement with us, you find the respect and the solace and the strength, and the hope to come back, if you’ve been in battle, and engage in meaningful ways in a society that is grateful for your service.”


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Center for Health Sciences Capital Campaign Appeals to Community Leaders for Funding to Train Next Generation Health Care Professionals

Center for Health Sciences Capital Campaign Appeals to Community Leaders for Funding to Train Next Generation Health Care Professionals

NVCC held a Capital Campaign luncheon at Waterbury City Hall on Friday, November 4. The lunch was hosted by Neil M. O’Leary, Mayor of Waterbury, and Mark E. Ojakian, President of the Connecticut State Colleges and Universities (CSCU). The program featured welcoming remarks by Mayor O’Leary followed by a Campaign Call to Action by President Ojakian, NVCC President Daisy Cocco De Filippis, Ph.D., and Dr. Peter J. Jacoby of Saint Mary’s Hospital in Waterbury. In his remarks, President Ojakian recognized the importance of the College’s new Center for Health Sciences in Founder’s Hall and the college’s commitment to its students. As campaign champion, Dr. Jacoby explained that the effort will raise capital to fund the equipment, expertise, and programs that will run out of the Center. 

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NVCC Hosts College Goal Sunday

NVCC Hosts College Goal Sunday

Students learn about how to pay for college

College students and their parents who need help to fill out the Free Application for Federal Student Aid (FAFSA) came to the annual College Goal Sunday workshop hosted by Naugatuck Valley Community College on Sunday, October 23.  For prospective students and parents who haven’t filled out the application before, it can prove a daunting and often confusing task, so the event is aimed at simplifying the process.

 
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NVCC Community Raises Funds for Cystic Fibrosis Foundation

NVCC Community Raises Funds for Cystic Fibrosis Foundation

On a bright, warm autumn afternoon, 60 staff, faculty, and students walked to raise funds for the Cystic Fibrosis Foundation. The walk, held on October 19, began at the College’s Atrium Plaza and was sponsored by the Student Government Association (SGA) and the Student Activities Department of NVCC. The SGA sold t-shirts featuring the Cystic Fibrosis Foundation logo and the NVCC logo on the front and the team name “Chelsea’s Champions” on the back.  The shirts and team were created to honor a student who suffers from the illness and to raise money in her honor.  The shirts, which have been on sale since September, are $10 each and all proceeds raised through their sale will go to the Cystic Fibrosis Foundation.  Walkers completed one lap around the NVCC campus and celebrated the end of their walk with an after party where refreshments and music by New York-based EDM Trap band Trillmatik were enjoyed. The walk is part of the SGA/Student Activities “give back to the community initiative” which runs the entire academic year. 


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Award-Winning Writers and Poets Headline NVCC’s October ‘Confluencia’

Award-Winning Writers and Poets Headline NVCC’s October ‘Confluencia’

Naugatuck Valley Community College hosted a special evening of music and poetry featuring three award-winning writers and poets at Confluencia on October 12 in the College’s Playbox Theater. The evening began with music played by a student ensemble and refreshments and moved onto college President Daisy Cocco De Filippis, Ph.D., opening remarks followed by an “open mic” featuring NVCC students, faculty and staff, as well as members of the Greater Waterbury community who offered readings of original works as well as poetry and prose by noted writers.

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NVCC Inducts Seven New Student Ambassadors into President’s Circle

NVCC Inducts Seven New Student Ambassadors into President’s Circle

Naugatuck Valley Community College inducted seven new students into the prestigious President’s Circle during an October 21st ceremony held in the Technology Hall Dining Room.  Membership represents the highest honor a student may receive while matriculating at the College. Inductees have a minimum GPA of 3.4 and they represent a select group of outstanding achievers who serve as the College’s student ambassadors. President’s Circle ambassadors have the opportunity to attend major college events with the President and/or her Cabinet and lend voice to their experiences as NVCC students.

 
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RSS

Video Display

College offices and departments and student organizations can use the video display system to promote campus events. 

Please email your request to OCM and include a PowerPoint slide containing all of the information you would like displayed.

All message requests must be received at least 3 days in advance of the activity.

Web Services

Through our content management system, faculty and staff have the opportunity to create customized content and the freedom to change it as the need arises. The Office of Public Relations serves as the final point of approval for updates, ensuring that all of our communications accurately represent the college mission and vision in a positive and beneficial light. 

Ready to freshen up your content? Set up an appointment.