Office of College Marketing

The Office of College Marketing (OCM) provides the tools to orchestrate, communicate and disseminate accurate, timely information to NVCC and the greater community. OCM promotes College programs and services through a multitude of marketing media.

For Official NVCC logos, please contact OCM.

About OCM

Marketing

OCM supports marketing campaigns aimed at the degree-seeking student as well as the non-credit student who takes personal fulfillment courses and professional training. Our college-wide campaign positions the College and provides specific campaigns for the fall, spring, and summer credit and non-credit semesters. In addition, OCM creates program-specific materials to promote the four unique degrees offered only at the College.

OCM oversees production of all:

  • publications
  • collateral marketing projects. 

Our goal is to position the College in the community as an affordable, convenient and high-quality institution of education and training with many choices for educational goal achievement.

OCM welcomes input from the faculty, staff and students in its efforts to continually promote the College and the achievements of our colleagues.

Advertising

Trying to contact students can be difficult if you don't know how. Before you consider paying for advertising, make sure that you've:

  • utilized our video display system
  • submitted your news item for Web and press promotion
  • approved your posters for the fifth floor walkway.

If your communications require a more sophisticated outside campaign, then its time to meet with our advertising representative to discuss the various media outlets through which you can advertise.

Direct Mail

If you are introducing a new program or event series to the college, direct mail can be a cost-effective way to reach your audience.

OCM can help you purchase address lists for our geographic region. Then, we can help tailor your message to attract your target audience back to you.

Fill out the form below to set up a planning meeting with our direct mail advisor and learn more about the different options and pricing packages that are available to you.

Graphic Design

OCM works with professional and academic departments around campus to help promote student growth and retention.

If you would like guidance developing a poster or brochure that advertises your program or services please contact us to schedule an appointment.

Photography

If you are hosting an event on campus and would like to have photos taken, OCM will either:

  • provide you with a camera
  • send professional staff to take photos.

You will be responsible for distributing and collecting photograph releases from your students/attendees. We suggest having students sign ahead of time if it is a class event. If you have a variable guest list, please ask attendees to sign when they check in at your event. The OCM is not permitted to release any photographs without proper authorization from participants.

Public Relations

 

Naugatuck Valley Community College Hosts 12th Annual You Be The Chemist Challenge

Naugatuck Valley Community College Hosts 12th Annual You Be The Chemist Challenge

Young scientists with a flair for Chemistry will head to the Playbox Theater at Naugatuck Valley Community College for the You Be The Chemist Challenge® on Saturday, April 30. The competition is an interactive academic competition for students in grades 5-8 that uses the excitement of competition to encourage students to study chemistry concepts and their real-world applications. The Challenge was created by the national nonprofit organization the Chemical Educational Foundation® (CEF). There are school, local, state, and national levels of Challenge competition. While the Challenge is an individual competition, students must attend a participating school in order to participate in the Challenge. Each Challenge cycle begins with participating schools administering a multiple choice test, called the Challenge Qualifier, to determine which students from a given school will advance to the next level of competition.

Author: Coates, Beth
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NVCC Partners with Safe Haven of Waterbury to Sponsor a Campus Conversation Series

NVCC Partners with Safe Haven of Waterbury to Sponsor a Campus Conversation Series

NVCC’s Student Government Association and Student Activities Office partnered with Safe Haven of Waterbury to offer a “Campus Conversation Series” covering social media, internet safety and sexual assault. The series runs during the months of March and April.

The campus conversation series began at the start of the 2015/2016 academic year and concludes in May.  The series has included conversations on topics such as sexual assault/domestic violence, cyber bullying, healthy relationships, financial aid and more.  

Author: Coates, Beth
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Naugatuck Valley Community College Hosts Women’s Tea and Positively Male Recognition Awards

Naugatuck Valley Community College Hosts Women’s Tea and Positively Male Recognition Awards

Spring marks the time for Naugatuck Valley Community College to recognize outstanding achievement by students who have overcome significant challenges. The annual Women’s Tea ceremony is a traditional afternoon tea celebrating women who have overcome adversity and found success at NVCC. President Daisy Cocco De Filippis, Ph.D. opened the annual celebration with remarks about the progress of the honorees. “Education is the path to freedom.  I know that you understand it.  It is about opening your mind and your world to another way of being.  It is about being able to find employment and grow as a professional and as a human being.  It is about being able to help others.  This is why you have struggled so much to get to our doors and to study and to succeed.”


Author: Smith, Tara
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Article rating: 5.0
Naugatuck Valley Community College Finalizes Lease to Relocate NVCC Danbury Campus

Naugatuck Valley Community College Finalizes Lease to Relocate NVCC Danbury Campus

NVCC President Daisy Cocco De Filippis, Ph.D. has officially announced that the College received final approval to lease a new larger, more modern space for its Danbury Campus. The new location for the Danbury Campus is in the downtown district at 190 Main Street, across the street from the Danbury Public Library and the current NVCC Campus. The entrance is on West Street, just off the corner of Main Street.


Author: Smith, Tara
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NVCC Students and Staff Take the Plunge to Support Special Olympics

NVCC Students and Staff Take the Plunge to Support Special Olympics

On Saturday, February 27, three Naugatuck Valley Community College students and two staff members took the plunge in Highland Lake for a great cause, the Special Olympics. The "NVCC Ice Breakers" raised over $2,000 dollars for the organization. Half of the proceeds will be directed to the Waterbury Special Olympics.


Author: Smith, Tara
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NVCC, United Way of Greater Waterbury Host Financial Literacy Workshops

NVCC, United Way of Greater Waterbury Host Financial Literacy Workshops

Naugatuck Valley Community College and the United Way of Greater Waterbury have launched a series of free financial literacy workshops for members of the campus community and the general public. The series is held in cooperation with the Connecticut Association for Human Services. So far, the workshops have covered “financial aid tips for new or continuing students” and “tips for budgets, spending wisely and making and saving money.”


Author: Smith, Tara
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Article rating: .5
NVCC Interfaith Center Hosts a Public Forum on Response to Public Violence

NVCC Interfaith Center Hosts a Public Forum on Response to Public Violence

Naugatuck Valley Community College’s Interfaith Center welcomed the public to its Waterbury campus on March 3 for a public forum entitled “Cultivating a Diverse Response to Public Violence.”


Author: Smith, Tara
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NVCC Marks Black History Month with Performance, Conversation, Food and Campus Voices

NVCC Marks Black History Month with Performance, Conversation, Food and Campus Voices

The Black Student Union (BSU) at Naugatuck Valley Community College hosted a series of events throughout February to mark Black History Month. The events celebrated African-American culture, food, music, dance and history.


Author: Smith, Tara
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Manufacturing Institute Honors AMTC Grad with STEP Ahead Award

Manufacturing Institute Honors AMTC Grad with STEP Ahead Award

Hannah Lenoce, a 2014 graduate of Naugatuck Valley Community College’s Advanced Manufacturing Technology Program (AMTC), has been selected as a 2016 Science, Technology, Engineering and Production (STEP) Ahead “Emerging Leader” by the Manufacturing Institute. Lenoce will be honored for her outstanding work at a gala on April 21 in Washington, D.C., as a manufacturer, a Marion Manufacturing Company employee and a leader in her community.


Author: Smith, Tara
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Article rating: 5.0
NVCC Students Testify Before the State Legislature’s Appropriations Committee

NVCC Students Testify Before the State Legislature’s Appropriations Committee

Five Naugatuck Valley Community College students traveled to the Legislative Office Building in Hartford on February 10 to speak out on behalf of their College and voice concerns about proposed cuts to higher education before the General Assembly’s Appropriations Committee. The NVCC contingent was joined by students from across the Connecticut State Colleges and Universities (CSCU) system.


Author: Smith, Tara
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NVCC Produces Bioscience Summit at Alexion Pharmaceuticals

NVCC Produces Bioscience Summit at Alexion Pharmaceuticals

In collaboration with host company, Alexion Pharmaceuticals, Naugatuck Valley Community College President Daisy Cocco De Filippis, Ph.D., the faculty and staff convened a summit on Wednesday, March 2, 2016 to discuss the skills and education required by companies who specialize in the fields of bioscience and biotechnology.


Author: Smith, Tara
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NVCC Celebrates Five Years of College Goal Sunday

NVCC Celebrates Five Years of College Goal Sunday

The start of the New Year represents new resolutions and high hopes, and for college students and their parents throughout the nation time to fill out the Free Application for Federal Student Aid. For prospective students and parents who haven’t been through the process before, it can prove a daunting and often confusing task. With that in mind, Naugatuck Valley Community College hosts College Goal Sunday each January to offer guidance. This year’s event, on January 31, marked NVCC’s fifth consecutive year of participation in the nationwide effort—helping scores of students and their families.

Author: Kupec, Aaron
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State Bond Commission Approves $2 Million to Outfit NVCC’s Danbury Campus

State Bond Commission Approves $2 Million to Outfit NVCC’s Danbury Campus

The State Bond Commission has approved $2 million to outfit Naugatuck Valley Community College’s new Danbury Campus location with instruction and laboratory equipment, smart classrooms, IT network equipment and furniture. The allocation was approved at the commission’s January 29 meeting.

Author: Kupec, Aaron
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Evening Bus Service in Waterbury: One Million Rides and Counting

Evening Bus Service in Waterbury: One Million Rides and Counting

It was in October 2011 that evening bus service was restored to Waterbury after sixty years—due in large part to the efforts of Naugatuck Valley Community College students, faculty and staff, in partnership with the City of Waterbury, the Connecticut Department of Transportation and the city’s legislative delegation in Hartford. As of December 31, 2015, the service has provided 1,003,049 evening rides. North East Transportation of Waterbury estimates that the service eclipsed the mark of 1 million rides sometime around Christmas Day.

Author: Kupec, Aaron
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NVCC Welcomes New Students, Families as Spring Semester Commences

NVCC Welcomes New Students, Families as Spring Semester Commences

In advance of the spring semester, Naugatuck Valley Community College welcomed more than 100 new students and their families to campus for an orientation session on January 19 on the College’s Waterbury campus. The event featured a welcome from administrators, faculty and staff; over a dozen information tables on various College services and activities; campus tours; and special programs for parents, covering topics ranging from financial aid to academic advising.

Author: Kupec, Aaron
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NVCC Students Help Special Olympics Waterbury Meet Matching Fundraising Goal

NVCC Students Help Special Olympics Waterbury Meet Matching Fundraising Goal

Members of Naugatuck Valley Community College’s Student Government Association presented Special Olympics Waterbury with a check for $1,001.78 on January 13—the result of student fundraising efforts during the fall semester, which included bake sales, candy sales and game-room activities.  The contribution puts the non-profit group over the top in a $10,000 fundraising challenge from MacDermid Inc. of Waterbury, which is matching the first $10,000 raised.

Author: Kupec, Aaron
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NVCC Hosts Sold-Out CAS Elementary Leadership Conference

NVCC Hosts Sold-Out CAS Elementary Leadership Conference

Naugatuck Valley Community College hosted more than 350 students in grades four through six for the 23rd annual Connecticut Association of Schools Elementary Leadership Conference on January 12. Teams of students and their chaperones from 53 schools from across the region participated in a variety of activities to learn new skills and broaden their knowledge and understanding of key concepts—with the aim of bringing that new knowledge back to their schools and sharing it with classmates.

Author: Kupec, Aaron
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Third Time the Charm for NVCC Nursing Student

Third Time the Charm for NVCC Nursing Student

Alex Achlioptas ’17 didn’t take the most direct route to success, but things have worked out quite well. The Naugatuck Valley Community College nursing student did the opposite of what most students do. He began his higher education at Quinnipiac and Southern Connecticut State Universities before enrolling at NVCC.

Author: Kupec, Aaron
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Article rating: 5.0
Annual Leadership Breakfast Celebrates ‘Powerful Year’ at NVCC

Annual Leadership Breakfast Celebrates ‘Powerful Year’ at NVCC

Naugatuck Valley Community College welcomed nearly 100 area legislative, municipal, community and business leaders, as well as Connecticut Board of Regents Chairman Nicholas Donofrio and Connecticut State College and University System President Mark Ojakian to campus on January 8 for NVCC’s seventh Leadership Breakfast.

Author: Kupec, Aaron
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NVCC Awarded Third Fulbright Grant

NVCC Awarded Third Fulbright Grant

Collaborates with Waterbury Symphony Orchestra and Bravo Waterbury

Naugatuck Valley Community College President Daisy Cocco De Filippis, Ph.D. announced on January 5 that the College will receive its third Fulbright Scholar-in-Residence grant for the 2016-17 academic year. The grant will host Felipe Karam, a Brazilian musician and composer.

Author: Kupec, Aaron
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RSS

Video Display

College offices and departments and student organizations can use the video display system to promote campus events. 

Please email your request to OCM and include a PowerPoint slide containing all of the information you would like displayed.

All message requests must be received at least 3 days in advance of the activity.

Web Services

Through our content management system, faculty and staff have the opportunity to create customized content and the freedom to change it as the need arises. The Office of Public Relations serves as the final point of approval for updates, ensuring that all of our communications accurately represent the college mission and vision in a positive and beneficial light. 

Ready to freshen up your content? Set up an appointment.