Office of College Marketing

The Office of College Marketing (OCM) provides the tools to orchestrate, communicate and disseminate accurate, timely information to NVCC and the greater community. OCM promotes College programs and services through a multitude of marketing media.

For Official NVCC logos, please contact OCM.

About OCM

Marketing

OCM supports marketing campaigns aimed at the degree-seeking student as well as the non-credit student who takes personal fulfillment courses and professional training. Our college-wide campaign positions the College and provides specific campaigns for the fall, spring, and summer credit and non-credit semesters. In addition, OCM creates program-specific materials to promote the four unique degrees offered only at the College.

OCM oversees production of all:

  • publications
  • collateral marketing projects. 

Our goal is to position the College in the community as an affordable, convenient and high-quality institution of education and training with many choices for educational goal achievement.

OCM welcomes input from the faculty, staff and students in its efforts to continually promote the College and the achievements of our colleagues.

Advertising

Trying to contact students can be difficult if you don't know how. Before you consider paying for advertising, make sure that you've:

  • utilized our video display system
  • submitted your news item for Web and press promotion
  • approved your posters for the fifth floor walkway.

If your communications require a more sophisticated outside campaign, then its time to meet with our advertising representative to discuss the various media outlets through which you can advertise.

Direct Mail

If you are introducing a new program or event series to the college, direct mail can be a cost-effective way to reach your audience.

OCM can help you purchase address lists for our geographic region. Then, we can help tailor your message to attract your target audience back to you.

Fill out the form below to set up a planning meeting with our direct mail advisor and learn more about the different options and pricing packages that are available to you.

Graphic Design

OCM works with professional and academic departments around campus to help promote student growth and retention.

If you would like guidance developing a poster or brochure that advertises your program or services please contact us to schedule an appointment.

Photography

If you are hosting an event on campus and would like to have photos taken, OCM will either:

  • provide you with a camera
  • send professional staff to take photos.

You will be responsible for distributing and collecting photograph releases from your students/attendees. We suggest having students sign ahead of time if it is a class event. If you have a variable guest list, please ask attendees to sign when they check in at your event. The OCM is not permitted to release any photographs without proper authorization from participants.

Public Relations

 

‘Super Saturday Registration Blitz’ Packs the Halls at Naugatuck Valley Community College on August 5

‘Super Saturday Registration Blitz’ Packs the Halls at Naugatuck Valley Community College on August 5

The convenience of a “one-stop” process to apply, test and register for fall 2017 classes offered by the “Super Saturday Registration Blitz,” was a big hit with students and families who attended the events on the Waterbury and Danbury campuses of NVCC.

 

Comments
Article rating: No rating
NVCC Alumna Sends Back to School Greetings

NVCC Alumna Sends Back to School Greetings

NVCC Alumnae sent greetings to the College’s student newspaper, The Tamarack, to share their success and encourage our new students. Steve Parlato, faculty advisor to The Tamarack and Associate Professor of English, shared some of the letters with us.

Comments
Article rating: 5.0
NVCC Alumni Postcards Gratefully Acknowledge the Difference Community College Makes

NVCC Alumni Postcards Gratefully Acknowledge the Difference Community College Makes

One of the best things about leading the College newspaper is the postcards and letters from our students. The Tamarack advisor, Associate Professor Steve Parlato, recently shared a very animated postcard from an alumnus who is thriving in Hollywood. Joe Correll, Mattatuck Community College alumnus, is a screen writer/producer who gratefully acknowledges the difference that NVCC made in his life.

Comments
Article rating: No rating
GEARUP Students from Local High Schools Start Summer Program at Naugatuck Valley Community College

GEARUP Students from Local High Schools Start Summer Program at Naugatuck Valley Community College

Students from local high schools including Crosby, Kennedy, Wilby, Waterbury Career Academy, Waterbury Arts Magnet, and Kaynor Technical High School started academic enrichment programs sponsored by GEAR UP and the Waterbury Public Schools at the Waterbury campus of Naugatuck Valley Community College (NVCC) today.

Comments
Article rating: No rating
GEAR UP Students from Local High Schools Practice Community Outreach and Cultural Celebration

GEAR UP Students from Local High Schools Practice Community Outreach and Cultural Celebration

GEAR UP students enrolled in a special summer session of NVCC’s Human Services/Pre-Social Work course, and visited the Saint Vincent De Paul Shelter and the Waterbury Hospitality Center.  The students toured the Shelter and brought health and beauty aids to the patrons. At the Waterbury Hospitality Center they engaged in an overview of how...

Comments
Article rating: No rating
NVCC’s Short-term Job Training Programs Offer an Opportunity for Change

NVCC’s Short-term Job Training Programs Offer an Opportunity for Change

Naugatuck Valley Community College (NVCC) is hosting a series of free information events for everyone interested in workforce-ready programs. These information sessions provide participants with a chance to explore the numerous short-term job training programs that are available at NVCC.  Programs range from 8 hours to 15 months in length and have both day and evening schedules; many offer State or Professional Certification opportunities. The College offers payment options and may be able to refer potential students to resources for tuition and fees.

Comments
Article rating: No rating
NVCC Hosts United Way Day of Action to Tip the Scales at 89,000 Pounds of Food Staples

NVCC Hosts United Way Day of Action to Tip the Scales at 89,000 Pounds of Food Staples

Naugatuck Valley Community College (NVCC) hosted the United Way’s annual Stock the Pantry weigh-in at the Founders Hall Parking lot on Wednesday, June 21, 2017. Scores of NVCC students, faculty and staff volunteered to collect and consolidate the food staples. President De Filippis asked Robert Sheftel, Director of NVCC’s Academic Center for Excellence and David Celotto, Bridge to College Division Director to organize the NVCC collection and volunteers. Kristen Jacoby, President/Chief Professional Officer of the United Way of Greater Waterbury acknowledged NVCC for the unprecedented success of this event. “NVCC was instrumental in the success of our largest ‘Day of Action to Stock the Pantry’ ever.  The campus served as the hub site for the event, where over 89,000 pounds of food was delivered by over 100 companies and organizations to support local food pantries and soup kitchens.  We cannot thank NVCC enough for the location, volunteers and committed partnership!”

Author: beth coates
Comments
Article rating: No rating
NVCC Leads the State’s Community Colleges in NIMs Certifications

NVCC Leads the State’s Community Colleges in NIMs Certifications

Naugatuck Valley Community College (NVCC) led the way with 162 certifications from the National Institute for Metalworking Skills (NIMS) awarded this academic year.  Celebrating the highest number of certifications, out of the seven community colleges in the state system that have Advanced Manufacturing Technology Centers (AMTC), NVCC is again poised to make a difference to the local workforce training. These nationally recognized, portable, stackable credentials are often used by manufacturers to identify qualified candidates for employment.

Author: beth coates
Comments
Article rating: No rating
Annual Student Leadership Banquet Highlights Vibrant Campus Life

Annual Student Leadership Banquet Highlights Vibrant Campus Life

Naugatuck Valley Community College (NVCC) students, faculty and staff celebrated the accomplishments of the College’s clubs and activities during the annual Student Leadership and Recognition Banquet at the Grand Oak Villa. The event honors students and advisors who have volunteered their time and energy working within the clubs that comprise the Student Government Association (SGA). It opened with a social hour at the Grand Oak Villa, and the room was filled with smiles and laughter that echo the grateful sighs marking the end of an academic semester.

Author: beth coates
Comments
Article rating: 3.0
Annual Honors Night Celebrates the Difference Community Colleges are Making

Annual Honors Night Celebrates the Difference Community Colleges are Making

Honors Night at Naugatuck Valley Community College (NVCC) is documented in a crisp navy blue program with regal silver type. It opens to reveal linen stock that boasts excellence on every page. Special recognition for leadership, arts, excellence in journalism, and a collection of memorial scholarships take the audience through page one. Ten additional pages of awards to NVCC students in the four academic divisions of the College fill the Mainstage Theater of the College's Fine Arts Center with congratulations and pageantry. Students and their families gathered to receive their awards and tell their stories in the tradition of NVCC. 
Author: beth coates
Comments
Article rating: No rating
NVCC Hosts Leaders of the Hispanic Federation to Encourage Advocacy for Community Colleges

NVCC Hosts Leaders of the Hispanic Federation to Encourage Advocacy for Community Colleges

Naugatuck Valley Community College (NVCC) President Daisy Cocco De Filippis, Ph.D., welcomed leaders of the Hispanic Federation including Ingrid Alvarez, Connecticut State Director, and State Representatives Chris Soto, D-New London and Geraldo Reyes, D-Waterbury, students, faculty and staff to a round of “fireside chats” at the second event in the series “Latinos in the Nation.”

Author: beth coates
Comments
Article rating: No rating
Education is a Family Affair at Naugatuck Valley Community College

Education is a Family Affair at Naugatuck Valley Community College

When Elida De Jesus graduated from Naugatuck Valley Community College in May 2016, she was awarded the President to President Scholarship to attend Eastern Connecticut State University.  Inspired by NVCC President Daisy Cocco De Filippis, Ph.D., and presented by Eastern President Elsa Núñez, Ed.D., the award recognizes academic excellence and commitment to the continued pursuit of higher education. At the awards ceremony that year, President De Filippis, in words and with an embrace, personally informed President Núñez that she was receiving one of NVCC’s treasures. “I knew then, as I know now, that Elida is a dedicated, intelligent and very poised young woman who will contribute greatly to her communities and to the world community in years to come.”

Author: Coates, Beth
Comments
Article rating: No rating
NVCC Celebrates United Way at 75th Anniversary

NVCC Celebrates United Way at 75th Anniversary

Naugatuck Valley Community College management accompanied Dr. Peter Jacoby, a member of the United Way of Greater Waterbury Campaign Leadership Council, at the Aqua Turf on May 3 as the Waterbury branch celebrated its 75th Anniversary. In attendance were NVCC President Daisy Cocco De Filippis, Ph.D., Provost James Troup, Dean of Academic Affairs Irene Rios-Knauf, Ph.D., Associate Dean Antonio Santiago, Director of Human Resources Kimberley Carolina, Associate Dean of Development Angela Chapman, Director of Institutional Research Lisa Rodrigues-Doolabh, Associate Dean of Enrollment Management Noel Rosamilio, and Executive Assistant in the Office of the President Beth Monchun.

 

Comments
Article rating: 3.5
NVCC Dancers Donate Performances to the Art of Mental Health Celebration at the Mattatuck Museum

NVCC Dancers Donate Performances to the Art of Mental Health Celebration at the Mattatuck Museum

On May 20, a group of dance program students from Naugatuck Valley Community College performed as part of the “Art of Mental Health” celebration held at the Mattatuck Museum in Waterbury. 

Comments
Article rating: No rating
Two NVCC Students Make All-Connecticut Academic Team

Two NVCC Students Make All-Connecticut Academic Team

Two graduating Naugatuck Valley Community College students, Desiree Lafontaine and Anju Gautam were accepted to the All-Connecticut Academic Team. Lafontaine and Gautam were nominated from a pool of applicants based on the strength of their applications with respect to academic excellence, leadership, civic responsibility, and contributions made to the college community. The All-Connecticut Academic Team recognizes the outstanding scholarly achievements and leadership accomplishments of students enrolled in Connecticut’s community, technical, and junior colleges. Each college is allowed to nominate two students, who are then accepted as All-Connecticut Academic Team members and then become eligible for the national All-USA Academic team which awards scholarships.

Comments
Article rating: No rating
Student Spotlight: Micah Small

Student Spotlight: Micah Small

2015 NVCC Grad Testifies to the Power of Community Colleges

“I choose my life every day, using what I have learned. My time at NVCC has made a difference to that learning" ~ Micah Small

Micah Small is a graduate of Naugatuck Valley Community College, Class of 2015. He came to NVCC because it was affordable. “The value was really important for me, but once I got here, I discovered that the faculty really made a difference to my learning. The culture at NVCC is supportive and the emphasis is on resources for student success, for example I relied heavily on the ACE to help with my classes. The tutors were excellent.”

Comments
Article rating: No rating
Student Spotlight: Yovany Cruz

Student Spotlight: Yovany Cruz

Naugatuck Valley Community College Alumna Sets Her Sites on a Future of Advocacy and Social Justice

Yovany Cruz is a 2014 graduate of Naugatuck Valley Community College.  She transferred to the University of Saint Joseph in West Hartford, CT, where she majored in Social Work. Professors enthusiastically identify Yovany as a “star student.” Advocacy is a personal mission for Yovany. She is a strong advocate for the Latino community and for people in general, when she sees there is a need.
Comments
Article rating: 5.0
Student Spotlight: Nicole Hayes

Student Spotlight: Nicole Hayes

Naugatuck Valley Community College Grad Testifies to the Power of Community Colleges

"My roots have been planted firmly and my voice blossomed through my educational experiences and the relationships I built at NVCC." ~ Nicole Hayes

 Nicole Hayes is a graduate of Naugatuck Valley Community College, Class of 2017.  After graduating with an associate degree on May 25, she will attend Wesleyan University in Middletown, CT. At NVCC, Nicole was a General Studies/Pre-Allied Health & Nursing major. With the help of faculty, and the supportive culture at NVCC, Nicole has blossomed as a student and will graduate with a 3.85 GPA. This past semester she completed one of the highest level English courses offered at NVCC, and she is a prolific writer for the College newspaper, The Tamarack.  Over the past two years she has written many articles about social justice issues. Tamarack faculty advisor, Associate Professor Steve Parlato, stated, “I couldn’t be more proud of Nicole. Along with academic excellence, she’s poured heart and soul into her role as Senior Staff Writer. Her meticulously researched articles, on issues of racial and gender-based inequality, make her a powerful voice. I’m thrilled her exceptional work has led to Wesleyan; I know she’ll do great things there.”

Comments
Article rating: No rating
Naugatuck Valley Community College Newspaper, Honored by the Society of Professional Journalists

Naugatuck Valley Community College Newspaper, Honored by the Society of Professional Journalists

For the fourth consecutive year, NVCC’s student newspaper, The Tamarack, has been honored by the Connecticut Society of Professional Journalists for excellence in campus reporting. The Tamarack faculty advisor, Associate Professor of English, Steve Parlato, commented that “I’m excited that this year six of our seven awards are in writing categories, and we swept one category, General Column, with 1st, 2nd, and 3rd place recognition. It’s also significant, I think, that only two Colleges were honored this year.” 

Comments
Article rating: No rating
Naugatuck Valley Community College Honored with Major Grants to Support Collaboration with Waterbury High Schools

Naugatuck Valley Community College Honored with Major Grants to Support Collaboration with Waterbury High Schools

The U.S. Department of Education (ED) has notified NVCC that all three of their US DOE Upward Bound grant applications have been selected for funding.  These grants will support increased collaboration between NVCC and the three Waterbury High Schools, Crosby, Kennedy and Wilby. Each grant is a five year grant award in the amount of $257,500 per year/ per school.  The grant will provide 60 students from grades 9-12, at each school, college access, preparation, and awareness services. The 180 students will be selected based on income eligibility and academic need as determined through an interview process.  Waterbury Mayor Neil O’Leary enthusiastically commented that “the city is honored by the successful efforts of NVCC on behalf of our Waterbury High School students. The College continues to make a difference for students and their families.”

Comments
Article rating: No rating
RSS

Video Display

College offices and departments and student organizations can use the video display system to promote campus events. 

Please email your request to OCM and include a PowerPoint slide containing all of the information you would like displayed.

All message requests must be received at least 3 days in advance of the activity.

Web Services

Through our content management system, faculty and staff have the opportunity to create customized content and the freedom to change it as the need arises. The Office of Public Relations serves as the final point of approval for updates, ensuring that all of our communications accurately represent the college mission and vision in a positive and beneficial light. 

Ready to freshen up your content? Set up an appointment.